A 24-month contract feels cheap because the numbers are small. Add them up, compare with buying the phone and a SIM-only deal, and find the interest rate hiding inside the contract.
Start here β this is the source that inspired this exploration.
Pick a phone you actually want. There are two honest ways to own it: pay full price today and add a cheap SIM-only plan, or sign a 24-month contract with nothing (or little) up front. The contract spreads the cost β but spreading cost is exactly what a loan does, and loans charge interest. Somewhere inside that monthly figure is an interest rate nobody printed on the poster. Real deals are a few clicks away, so the whole investigation runs on data you collect yourself β and it may genuinely change what you do when your contract is next up.